An effective mission defines how a company must express the intention of wanting to win in its sector, and therefore of wanting to achieve its development only thanks to its profits.
The mission of a company like WellTv should state that it wants to be a leader in every territory in which it is present, with its broadcasts and wants to be the most important, innovative, visible and efficient structure in recording and broadcasting its television services and commercials, in order to satisfy the needs of customers, who purchase its television services and commercials.
Naturally, the mission of seeking maximum corporate profit must be carried out in total coherence with the company's values and philosophy, which advocate respect for its members, its collaborators, its sellers and customers, as human beings and not as mere instruments interlocutors of an exclusive system of earnings and profit.
In order to identify your corporate values, you only need to isolate the expectations that customers, collaborators and members want from you.
These expectations to be respected represent your values and the values of your company.
You must therefore focus on what your weak points are, which represent what you will have to eliminate to achieve full coherence between declared values and expressed values.
If you want your company to be successful you must eliminate your weak points.
Therefore, commit yourself every day to improve, obtaining the desired values.
If you want things to change you must change yourself, to be what you want to be, changing for the better, and therefore you must ensure that the people around you also see you for what you are and not for what you appear to be.
You must appear for what you really want to be and that will become what you are.
Here we have described what your corporate values will be.
In this way we have also identified what is the corporate philosophy and corporate values of WellTv, but not only that, because we have automatically isolated the corporate philosophy and values of each person who works there and in particular in its salespeople, who are companies in their own right.
The company philosophy is made up of all the values expressed for customers, collaborators and any partners.
The spokesperson for the company philosophy is not only you as a salesperson, sales manager or owner, but also all the people who work in the company, as each of them relates to the outside and each of them relates to the inside.
Therefore, the values expressed towards the outside, i.e. customers, must always have a correspondence with the inside, i.e. collaborators, or salespeople, because values are values, they either exist or they don't exist.
You must know that only those companies that move firmly on their values are successful, which therefore constitute the company philosophy and influence the mission.
But this is not the web space, in which the mission of WellTv should be stated, which must find its natural space on its institutional website.
Let's say that its mission should be that stated, in order to draw conclusions on what my personal mission as a sales manager and salesperson should be.
My mission is to grow WellTv, by establishing increasingly consolidated relationships, with a demanding clientele that aims high and that aims to gain clients of a certain importance and who are professionals.
So we too must aim high, and that is, aim at clients who are professionals like us, who are known on the market as professionals.
In fact, people and companies want to solve problems and when I understand what the problem is to be solved for that person, for that company, that is, the benefit that I offer, and when the person understands that they can obtain that benefit thanks to me, and that effectively, with speed, with control and with certainty of the result, then at that point the person will never say "I thought it cost less".
That's why you always have to aim high and never low.
That's why when we talk about economic value and they say that the service costs too much, you shouldn't believe it.
In fact, everything is relative to the perception of the value of the service.
So aiming high also means making the value of the service perceived as being higher.
If you help people achieve a certain result and the interlocutor understands that that objective can be achieved through your work commitment, then it is no longer a question of price, indeed it is never a question of price.
And then it is easy to understand why not only WellTv aims high, but I myself also aim high and we are absolutely not allowed to aim low.
In fact, if we aim low, we will never be able to reach that specific economic result and the interlocutor will inexorably understand that we are not able to do our job.
If I do not believe in my service, rest assured that no one else will believe in it for us or for me.
At WellTv, we innovate, improve and study every day, every week, every month.
But to do this, we continually need customer feedback, which gives us the confidence to improve more and more.
In fact, through customers, we always collect, in addition to testimonials and references, also feedback, which can give us the possibility that the next customer who comes in will always have an updated and better version of our program.
Therefore, to grow WellTv the most important thing is to follow the customer in the post-sale, therefore his level of satisfaction, obtain feedback that can be solving current and potential problems, to make the customer feel at ease and at the center of our attention.
In the same direction it is also important to deepen everything that is part of marketing management, starting from what is meant by marketing in the strict sense, and that is to follow the guidelines set by the management of the company so that it can self-promote on the market for its prestige and authority, up to incorporating all the marketing channels, social and non-social, that a single individual or a company must know and use to promote themselves and the company and to promote its products on the market.
Here, going into more detail, are the subjects that are the subject of my mission.
This mission has as its object consultancy both in online and offline activities.
From the online point of view, it uses the strategies of social media marketing, blog marketing, e-mail marketing, persuasive writing, the choice of attractive colors for a blog site, and online follow-up marketing.
From the offline point of view, it uses the most empathetic forms of communication, deriving from the deepening of neuro-linguistic programming, network marketing and telemarketing, all these subjects being inextricably linked to each other.